Trade Show Marketing Ideas |
 Selecting the right trade show attraction is a critical part of tradeshow success! Effective trade show attractions win the attention of passersby on the busy trade show floor and draw them to your booth like a magnet. But more importantly, unique trade show attractions provide a tactile experience for your target audience and make the time they spent at your booth memorable. During a busy day at a crowded trade show, it is critical… (continue)
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 The Blizzard of Dollars Cash Cube Money Machine: A telephone booth shaped cube with dollars and prizes swirling around inside can be an especially effective trade show marketing tool. Participants can win a chance to spend a minute in the Cash Cube collecting as many prizes as they can. Prizes can be actual money or customized coupons to suit your business’s products or services. The sight of someone flailing around in the booth is usually comical enough to stop show traffic – right at your booth! |
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 The Prize Vault: Trade show attendees can make an attempt at guessing the six-digit combination that unlocks the prize of your choice inside. Allow visitors to guess randomly or allow guest to pick from a stack of envelopes filled with possible combinations and one winning combination. When the one winner cracks the code, get ready for an explosion of energy and excitement! This is a promotion that is sure to generate a lot of buzz on the trade show floor. |
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 Personalized Trade Show Giveaways: Take advantage of incredibly competitive prices on unique items to personalize for your tradeshow giveaways. Use these tradeshow giveaways as prizes for larger promotions like the Cash Cube Money Machine or Cha Ching! Slot Machine or simply hand them out trade show participants in an effort to increase booth traffic. The most effective tradeshow giveaways are those that are customized with our logo and that your target audience will use time and again even after the tradeshow has ended. Highly desirable tradeshow giveaways like customized bags, water bottles or T-shirts can be highly effective in drawing attendees to your booth. |
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 The Trade Show Marketing Prize Wheel: Who can pass up the thrill of spinning a prize wheel? Trade show participants will line up to spin the wheel and earn prizes and vouchers. Choosing to use prizes that reflect your industry is highly recommended. Participants can earn discount services, free products or coupons. |
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 ATM
Money Machine Promotion: The
latest customizable promotion that's sure to draw crowds!
The ATM money machine can be put in promotion mode to dispense
real notes or coupons, prize vouchers, gift certificates
and customized bills from your business. All it takes is
one swipe of a promotional card that has a magnetic strip.
You can also program it to dispense a custom coupon with
every transaction. You can brand it and make your message
be seen and remembered with this authentic Promotional
ATM Money Machine. Each machine can be programmed to display
through and scroll up to 8 pictures or custom messages
on its 10-inch color monitor. |
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 The Portable Photo Booth: Make your trade show truly memorable by sending your guests home with a picture. They'll get an automated printout of their photo booth session that they can take with them right away. Turn that printout into an even more powerful marketing tool for your brand by customizing it. Put your logo on the photo sheet itself, or just have it on the outside of the photo booth and make your visitors remember where their fun photos came from. |
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 Customizable Scratch Off Cards: Offer attendees the opportunity to test their luck with scratch off cards that can be customized with your logo and your choice of prizes. These can be used as incentive for attendees to stop by your booth or in conjunction with a larger promotion. |
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 The Popcorn Machine: Get to your customers' hearts through their stomachs! Offer delicious popcorn from a portable popcorn machine. Choose from a number of different machine designs, all of them offering customization options so that your brand logo will be front and center. For an even stronger impact, get your logo put on the popcorn bags. Your visitors will walk around enjoying their popcorn long after they leave your display, but your company (and your popcorn) will still be on their minds! |
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 Treasure Chest Promotion: Open up the treasure chest, and what's inside? Promotional coupons, currency, vouchers, gift certificates, and logo-imprinted ad specialties that everyone wants to get their hands on! Trade show booth visitors won't be able to contain their excitement when you hand them a key and invite them to try their luck with the chest. Will their key fail, or are they one of the lucky ones with a winning key to get at the treasure?
You decide how much booty to give away, because you have total control over the ratio of winning to bogus keys. You can pick the exact number of winner keys you want, allowing you to control exactly how many vouchers or coupons you'll give away. Trade show attendees won't be able to pass by your booth when they see the real wood treasure chest sitting there begging to be unlocked. They'll want to step up and give it a try, giving your trade show staff the perfect opportunity to strike up a lead-generating conversation! |
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 Prize
Decoder: The Traffic Ticket Is YOUR Ticket
To Cutting Edge Interactive Promotional Technology! What
is the Prize Decoder Traffic Ticket Promotion? It is not
a “Scratch-Off” or
a “Match & Win”.
The Traffic Ticket system is an electronic Interactive Promotional
Technology, that is also one of the most effective direct mail
tools available. Customers insert the Prize Decoder Traffic
Ticket into the Official Prize Center electronic decoder and
visually see what prize they have won. Every ticket can be
a guaranteed winner! |
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 Show Stopping Robots: It doesn’t take long for word to spread through a trade show venue when something as amazing as an interactive robot is working your booth. Everyone will want their chance to hear him talk and see him interact with the crowd. Our friendly show stopping robots are sure to draw attention and bring smiles to the faces of your customers. |
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 Gorilla
Robots: The gorilla robot adds a whole
new dimension to our robot roster. At over 6 feet high
with full animatronic arm and torso movements and available
in many bright colors (and original natural), this
guy is sure to grab attention. Spell out a message
on a 21" x 36" sign and let the gorilla robot do the
advertising for you! |
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 The Cha Ching! Slot Machine: A real slot machine with all the sounds and lights but without the coins. You determine the prizes and the odds of winning. Larger prizes work well with an ongoing booth contest to generate media coverage and high participation. Smaller prizes, on the other hand, ensure that all participants who register get a chance to pull the lever and win a small promotional item or discount on your products or services. |
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 Trade Show Event Photography: With computer technology, we can put trade show attendee’s faces on various unique backgrounds to create memorable photo keepsakes. And because people rarely throw a photo of themselves away, this keepsake acts as a powerful marketing tool long after the tradeshow is over as attendees display their memento in their home or office. |
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 Video Game Attractions: Showcasing Pac Man, Ms. Pac Man, Galaga and other video game attractions in your trade show exhibit is a surefire way to attract the masses. Everyone that played these classic games as a kid can’t help but stop for a challenge! People hang around to watch the game, conversation ensues, and great connections are made when you include video game attractions in your trade show exhibit. |
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 Plinko Boards: Participants will have tons of fun trying their luck at landing the chip into a prize spot after it bounces down the Plinko board. Plinko boards are a fun way to drive traffic to your trade show booth and hand out samples, logo imprinted merchandise, customized coupons, gift certificates and memorable prizes to convention attendees. |
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 Toss
N' Win: Our Toss N' Win game could not
be easier for you to set-up, customize or operate. This
fun lightweight game is great for arena and stadium
concourses, bank
promotions, tradeshows, customer appreciation, annual
meetings, school fairs, fund-raising events, and
family get-togethers. |
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 Display
N' Play: This sturdy, attractive
activity board is efficient for showcasing flat items
and ideal for playing a variety of group games. Easy to
mount on a wall or set up with the attached metal stand,
the Display & Play is convenient to transport
and store. Showcasing with the Display & Play
is simple; just set it up and insert items into the 15 clear
pockets. |
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 Raffle Drums: Customizable raffle drums enhance your booth's style, drive tons of traffic, and get people returning to your booth again and again. As part of your pre-tradeshow marketing plan, mail out pre printed tickets to key attendees and invite them to stop by for the big drawing. Boost your leads acquisition by having visitors pick a prize coupon from the raffle drum when they complete your contact card. |
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…to create a lasting impression on clients so that your brand, your products, and your offer are burned into their minds long after the trade show ends.
Bringing trade show attractions and games to your exhibition booth is an ideal way to generate leads – and more leads mean more sales! Attendees line up to fill out your contact form, for a chance to try their luck at the Plinko board, draw from your raffle drum, grab at cash inside the Money Machine, try to crack the code of your Prize Safe, or spin your Wheel of Chance.
These exciting trade show attractions allow you to collect contact information for leads, and keeps them engaged at your trade show booth long enough to engage in conversation, hand out brochures and flyers, and offers a memorable way to hand out your logo imprinted trade show giveaways in the form of prizes!
For many companies, trade shows are the most powerful marketing they do all year. The contacts generated from one successful trade show event are often enough to keep your sales people busy all year round. Don’t let your competitors take the lion’s share of the leads. If you’ve made the commitment to exhibit at your industry’s big trade show, make the commitment to get the absolutely most value from the experience possible.
Ideas4Now offers an incredibly wide range of trade show attractions at a variety of price points that draw visitors to your booth and keep them there. Enjoy a complimentary consultation with one of our trade show marketing experts for fresh, fun trade show marketing ideas and to choose the trade show attraction that best fits your marketing plan! |
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