by TradeShow Marketing Blogger | | Trade Shows
Hello class. For this TradeShow Teacherlesson I decided to share with you some of the lessons I have learned over the years. Some of them I learned the hard way by making mistakes, others I picked up through guidance by professionals in the field. This topic idea was...
by TradeShow Marketing Blogger | | Marketing
We’re going to talk about doing a better job staying in touch with other parts of the corporate family and how to get along with the more – let’s say estranged parts of the company. And since I am still the TradeShow Teacher, we’ll put all this into the context of...
by TradeShow Marketing Blogger | | Trade Shows
With the economy spiraling downwards and every budget including the trade show budget shrinking, it is more important than ever to find the right, targeted shows to exhibit at. There are many options to find trade shows and today we will discuss the best ways to find...
by TradeShow Marketing Blogger | | Trade Shows
Hello class. It’s time for your next lesson! In this lesson we will be covering how to turn your booth staff into superstars; from how to select the most qualified staffers to training them for booth duty. Did you know that your booth staff plays one of the most...
by TradeShow Marketing Blogger | | Trade Shows
Hello Class! In this lesson we will cover Best Practices you should consider implementing into your trade show program. “Best Practices” is one of those buzz words (OK, two words) that mean a lot of different things to different people. It usually is a collection of...
