by TradeShow Marketing Blogger | | Trade Shows
This lesson is going to be a bit different from my traditional lessons; for this lesson I will be showing pictures of three booths that just didn’t quite “make the grade” and describe the A, B, C’s of how those companies could have improved the information displayed...
by TradeShow Marketing Blogger | | Trade Shows
Hello class! Who’s interested in learning how to rapidly grow their business? How about increasing revenue? Networking is one of those arts that are often overlooked, yet it is a great, cheap and easy way to find new prospects, partners and vendors. Now that I got...
by TradeShow Marketing Blogger | | Trade Shows
There has been an increased interest in whether face-to-face marketing at shows produces a return. Maybe it was due to the recession or simply because exhibit managers looking at the escalating exhibition budgets began asking the right questions. Most often marketers...
by TradeShow Marketing Blogger | | Trade Shows
The convention booths that attendees are going to remember the most are the ones that have trade show games and activities that will keep them engaged while also informing them of what your company does. As important as trade show displays are at gaining your...
by TradeShow Marketing Blogger | | Trade Shows
Interactive, eye-catching trade show booths are an ideal way to quickly increase your company’s name recognition and expand your customer base. Research has shown that vendors have only three seconds to make a strong first impression and grab the attention of trade...
by TradeShow Marketing Blogger | | Trade Shows
Hiring Trade Show Magicians to Complement Your Trade Show Marketing Efforts Throughout history, people have been captivated by accomplished magicians and their amazing skills of illusion. Most individuals never get to see a professional magician in action and would...
