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Trade Show Marketing and Event Planning 101

Trade shows in the United States brought in $13.2 billion revenue in 2017. Revenue in 2018 was up 1 percent. Today, almost 30 percent of companies are planning to increase their trade show marketing plans. That's because trade shows are big business engagingly and...

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Three Ways to Maximize Your Trade Show Investment

A trade show is an investment in your company, and you should take the time to treat it as such. It may seem simple, but it takes time to develop measurable goals for the show. Here are three trade show strategies to help you market your company and maximize your...

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Eco-Friendly Shopping Bags

Shopping bags often serve many functions. Of course, these functions are influenced by the type of shopping bag. After the grocery store, plastic bags are great for doggy cleanup and house waste or even a makeshift lunch bag. Post trade show, paper bags are great for...

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Event Specific MicroSites

What is a microsite?  A microsite is an additional website, separate from your company’s main website, with an independant address, used to deliver a more specific message, product or service. A microsite is a great way to create a special platform for people to...

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